Just when you thought every internet based business idea had been taken, along comes a company like Moogul. Moogul is a service that will help you "borrow" from friends and strangers alike. The idea is simple, I have something in my house that someone else would probably want to borrow, and vice versa. Moogul helps facilitate this trade.
Given that the value of Moogul will be proportional to the number of users of the service it will be critical for the site to ramp up fast, before a site like eBay gets into the game.
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